Tips and Tools

Reducing the use of paper in packaging

Let's make one thing clear from the start - the Shrink project is not advocating that companies should shift from paper to plastics or other materials, unless by doing so they can prove they have reduced their ecological footprint. We are keen to highlight cases where paper and board are used more efficiently to deliver the same or better functionality.  Here are some examples we have found of companies finding efficiency measures that have multiple positive benefits.

Patagonia cuts packaging and increases sales

Hewlett Packard reduces packaging and reduces breakages

Back to Business Tips